Peak Performance: Elevate Your Game, Avoid Burnout, and Thrive with the New Science of Success

Peak Performance: Elevate Your Game, Avoid Burnout, and Thrive with the New Science of Success

A few common principles drive performance, regardless of the field or the task at hand. Whether someone is trying to qualify for the Olympics, break ground in mathematical theory or craft an artistic masterpiece, many of the practices that lead to great success are the same. In Peak Performance, Brad Stulberg, a former McKinsey and Company consultant and journalist who covers health and the science of human performance, and Steve Magness, a performance scientist and coach of Olympic athletes, team up to demystify these practices and demonstrate how everyone can achieve their best.

The first book of its kind, Peak Performance combines the inspiring stories of top performers across a range of capabilities - from athletic, to intellectual, to artistic - with the latest scientific insights into the cognitive and neurochemical factors that drive performance in all domains. In doing so, Peak Performance uncovers new linkages that hold promise as performance enhancers but have been overlooked in our traditionally-siloed ways of thinking. The result is a life-changing book in which listeners will learn how to enhance their performance via myriad ways including: optimally alternating between periods of intense work and rest; developing and harnessing the power of a self-transcending purpose; and priming the body and mind for enhanced productivity.

In revealing the science of great performance and the stories of great performers across a wide range of capabilities, Peak Performance uncovers the secrets of success, and coaches listeners on how to use them. If you want to take your game to the next level, whatever "your game" may be, Peak Performance will teach you how.

©2016 Brad Stulberg and Steve Magness. (P)2017 Brilliance Publishing, Inc., under license from Rodale Inc. All rights reserved.
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About the Book

The science of human performance has been accumulating for decades, but it has largely lived in two separate worlds that rarely talked to each other. On one side, elite sports science: the physiology of training, the management of fatigue and recovery, the optimization of physical adaptation. On the other side, cognitive science and productivity research: the psychology of focus, the mechanics of skill acquisition, the conditions under which creative and intellectual work is done best. Peak Performance: Elevate Your Game, Avoid Burnout, and Thrive with the New Science of Success by Brad Stulberg and Steve Magness is an attempt — largely successful — to synthesize these two worlds into a unified theory of how human beings grow, across every domain of performance they care about.

Stulberg is a journalist and performance coach who covers science and has written about training and health. Magness is a performance scientist and coach who has worked with some of the world’s best distance runners. Together they bring a combination of research literacy and practical coaching experience that makes the book both credible and applicable. This is not a book of abstractions. It is a book of mechanisms — of how specific biological and psychological processes work, and of how you can structure your life to work with those processes rather than against them.

The central thesis is elegant: growth in any domain follows the same basic pattern. You apply stress — productive challenge, difficulty, effort that pushes you beyond your current capacity. Then you rest — genuinely, deeply, in ways that allow the systems under stress to adapt and rebuild. Repeat this cycle consistently and over sufficient time, and you grow. Disrupt the cycle — either by applying too much stress without adequate recovery, or by applying so little challenge that the adaptation signal never fires — and you stagnate, plateau, or burn out. This is not a new idea in exercise physiology. It is the principle of progressive overload that every strength training program is built on. What Stulberg and Magness do is demonstrate that the same principle applies, with the same precision and the same consequences for violations of it, to cognitive work, to emotional development, to skill acquisition, and to the full range of human performance.

The book’s scope is deliberately broad. It draws on research from exercise physiology, cognitive neuroscience, positive psychology, Buddhist philosophy, Stoic philosophy, and the autobiographical accounts of elite performers across a wide range of domains. This breadth is both a strength and a limitation. The synthesis is genuinely illuminating in places where the domains converge on the same principles. In places where the authors stretch the research further than it actually reaches, the argument becomes less reliable. But the core framework is solid, the writing is clear and engaging, and the practical implications are consistently actionable. It is one of those rare performance books that rewards careful reading rather than just skimming for the actionable bullet points.

The Stress-Rest-Adapt Cycle in Detail

The biological mechanism underlying this cycle is worth understanding in detail, because understanding it changes the intuitions you bring to the question of how to improve at anything. When you expose a biological system to stress — muscular effort, intellectual challenge, emotional difficulty, new skill demands — you are creating a disturbance in that system’s equilibrium. The system responds by attempting to restore equilibrium, and in doing so, it typically overshoots slightly, arriving at a new baseline that is somewhat higher than where it started. This overshoot is called supercompensation in exercise physiology, and it is the mechanism of all biological adaptation. Stress and rest are not opposites. They are two halves of the same process. Without stress, there is no signal for adaptation. Without rest, the adaptation cannot happen because the systems are never given time to rebuild.

The practical implications of this are straightforward but frequently violated. Most people who are serious about improving at something — athletes, musicians, executives, writers, anyone in a demanding field — have no difficulty finding stress. The difficulty is finding rest, and specifically, finding genuine rest: recovery that is deep enough and complete enough to allow the adaptation signal to be converted into actual adaptation. The person who trains hard every day without adequate recovery does not get stronger. They get injured, sick, or burned out. The person who works intellectually at maximum capacity every day without adequate cognitive rest does not get smarter or more creative. They get chronically fatigued, their decision quality degrades, and their capacity for the kind of deep focused work that produces genuine insight diminishes progressively.

Stulberg and Magness document the research on rest with the same rigor they bring to the research on stress. The findings are striking. Elite performers in essentially every domain studied rest more than their less skilled peers, not less. The best musicians in conservatory studies slept more, napped more, and left more blank space in their practice schedules than average students, while maintaining higher peak hours of deliberate practice. Elite distance runners build mandatory low-intensity recovery weeks into their training cycles that many recreational runners would dismiss as inadequate. The best creative workers typically report that their most important insights come not during periods of focused effort but in the moments of relaxed, wandering attention that follow them — in the shower, on a walk, in the hypnagogic state between waking and sleep.

Purpose: The Hidden Variable

What elevates Peak Performance above a standard training manual is the substantial attention Stulberg and Magness give to the role of purpose in sustaining high-level performance over time. The stress-rest cycle is necessary but not sufficient. Without purpose — without a meaningful answer to the question “Why am I doing this?” — the cycle becomes unsustainable. The stress eventually produces not growth but burnout, because there is no larger meaning to justify the discomfort.

The research they cite on this point is robust. Purpose-driven performers in sport, music, medicine, and business consistently outperform purpose-deficient performers on measures of both achievement and wellbeing. They are more resilient under setback. They are more likely to sustain practice over the years that elite performance requires. They report higher life satisfaction. They are less likely to burn out. The mechanism is partly motivational — purpose provides the emotional fuel that keeps you going through difficulty — and partly neurobiological: there is substantial evidence that a sense of purpose is associated with better stress regulation, better immune function, and greater psychological resilience.

The authors distinguish carefully between two types of purpose. The first is immediate purpose: understanding the meaning of the specific work you are doing right now, why this practice or this project or this challenge matters, how it connects to something larger than the immediate task. The second is broader purpose: a sense of how your work connects to something beyond yourself — to other people, to a mission, to a contribution that extends beyond your personal advancement. Both are important. The immediate purpose keeps you engaged in the work of a single session. The broader purpose keeps you committed to the practice over years.

This distinction has direct practical implications. One of the most common causes of performance plateau and eventual burnout is the disconnection of daily effort from meaningful purpose — the drift that happens when the original reasons for doing something are lost in the accumulation of routine and obligation. The performer who has been at it long enough starts doing it because that is what they do, not because they can articulate why it matters. Periodically reconnecting to purpose — asking explicitly why this work matters and what it is in service of — is not a soft, motivational nicety. It is a practical performance-maintenance tool.

The Science of Focus and Deep Work

The chapters on concentration and focused work are among the most practically useful in the book. Stulberg and Magness draw on a combination of sports psychology and cognitive science to describe the conditions under which deep, absorbing, highly productive work is most likely to occur. The findings converge on a familiar set of conditions: elimination of distraction, clear and specific goals for the work period, optimal arousal state (not too anxious, not too bored), and a physical and social environment that supports sustained concentration rather than fragmenting it.

What they add to the usual productivity discourse is the biological specificity. Sustained focused attention is metabolically expensive. The prefrontal cortex — the region most involved in deliberate, controlled cognitive work — requires glucose at elevated rates during periods of deep work, and the evidence suggests that genuine depletion occurs over the course of a demanding focused work session. This depletion explains the experienced reality that most people can sustain true deep work for only a limited number of hours per day — the research suggests somewhere between two and four hours of genuinely deep cognitive work is the realistic maximum for most people on most days. Beyond that, the quality of thinking degrades even when the quantity of effort is maintained.

The practical implication is to take seriously the limited nature of deep work capacity rather than trying to will your way through its limits. Scheduling your most demanding intellectual work for when your cognitive resources are freshest, protecting that time with the same discipline you would apply to a training session, and treating the rest of the workday as a lower-intensity period rather than an extension of deep work — these are not indulgences. They are the intelligent management of a finite resource.

Priming: Preparing Body and Mind for Performance

One of the more immediately actionable sections of the book concerns priming — the preparation for performance that happens before the performance begins. Every elite athlete has a pre-performance routine. The best ones are not superstition or ritual in the conventional sense. They are deliberate preparation practices that produce optimal physiological and psychological states for the work ahead: calibrated arousal, appropriate focus, elimination of irrelevant anxiety.

The research on pre-performance routines is clear: they work. The mechanism involves both physiological preparation (warming up the systems that will be under stress, activating the relevant neural pathways) and psychological preparation (directing attention toward relevant cues, reducing performance anxiety by creating a sense of familiar control, connecting to the meaning and purpose of the performance). High performers across domains — athletes, musicians, surgeons, public speakers — consistently report that their pre-performance routines are not separable from their performance. The routine is part of the performance. Disrupting it degrades the performance, not because the specific actions are magical but because they serve genuine functional purposes.

Most people do not apply this principle to their intellectual and creative work, and their work is worse as a result. The transition from ordinary life to deep work is a genuine cognitive transition that benefits from deliberate support. A consistent pre-work routine — however simple — signals to the brain that a particular quality of attention is required, activates the relevant neural states, and reduces the friction of beginning. The person who sits down at their desk immediately after checking their phone for fifteen minutes, making a cup of coffee, and exchanging small talk with colleagues is not in the same cognitive state as the person who takes a ten-minute walk, reviews their goals for the session, and then sits down. Both may eventually get to the work, but the second person arrives there faster and with more of their cognitive resources available.

Stress Culture and the Glorification of Exhaustion

One of the book’s most useful cultural critiques concerns the glorification of busyness and exhaustion that pervades certain performance cultures, particularly in tech, finance, law, and elite athletics. The cultural narrative — that working more hours, training harder, sleeping less, and showing more visible signs of effort is what separates the exceptional from the merely good — is not only false. It is counterproductive. It produces worse performance, not better, because it systematically violates the rest half of the stress-rest cycle that is necessary for growth.

The evidence here is unambiguous. Sleep deprivation degrades cognitive performance on every measure studied — reaction time, decision quality, creative insight, emotional regulation, memory consolidation — at rates that are substantially worse than self-reports suggest. The sleep-deprived person typically does not know how impaired they are, because the assessment function itself is impaired. The research on overtraining in elite athletics shows the same pattern: athletes who push through fatigue signals rather than managing them carefully end up performing worse, not better, than athletes who train intelligently with adequate recovery. The correlation between visible effort and actual performance is much lower than the glorification of hustle culture would suggest.

Stulberg and Magness are appropriately sharp about this. They are not arguing for easy, comfortable, low-challenge performance. They are arguing for intelligent performance — for the application of enough stress to produce adaptation, followed by enough rest to allow that adaptation to occur, sustained over enough time to produce genuine mastery. This requires more patience and more trust in the process than the hustle narrative allows for, but it produces better outcomes by every meaningful measure.

Individualization: The Principle That Overrides All Others

One of the most important and most easily overlooked points in the book is the insistence on individualization. The stress-rest cycle is universal in its basic structure, but the specific parameters vary enormously between individuals — and between the same individual at different points in their life. The stress that produces optimal adaptation in one person produces overtraining in another. The recovery protocol that works for one person leaves another under-recovered. The focus session length that is optimal for one person is too long for another and too short for a third.

This means that the most important skill for any serious performer is not the ability to execute a specific training or work protocol. It is the ability to monitor your own response to stress and rest, to notice the signals that indicate overload versus underchallenge, and to adjust your program accordingly. Stulberg and Magness offer a framework for this monitoring: attention to both the objective signals (performance metrics, sleep quality, resting heart rate, mood) and the subjective signals (motivation, energy, enthusiasm for the work). The integration of these signals — the development of what they call “body literacy” — is a skill that takes time to develop and is often neglected in performance cultures that privilege quantified metrics over qualitative self-awareness.

The Role of Community and Environment

A chapter that deserves more attention than it typically receives in discussions of this book concerns the role of community and environment in sustaining high performance. Stulberg and Magness document what should be an obvious but is often overlooked truth: the people you train or work with, and the physical environment in which you do your work, are not background noise to the individual performance process. They are part of it. They shape it profoundly.

The evidence on the performance-enhancing effects of social presence — of working alongside others who are engaged in similar challenging work — is strong. Training with a group consistently produces harder effort than training alone. Working in an environment where others around you are engaged in serious intellectual work tends to deepen your own concentration. The standards of the people around you become the standards you hold yourself to. This is not mere peer pressure. It is a genuine feature of human psychology: we are deeply social creatures whose motivation, effort, and standards are shaped continuously by the social environment in which we perform.

The corollary is equally important: an environment that does not support high performance makes high performance harder regardless of individual motivation. The athlete who trains in a facility with poor equipment and no serious training partners will struggle to reach the levels that the athlete training in an excellent environment with serious partners reaches. The writer who works in an environment of constant interruption will produce less and worse work than the writer with genuine uninterrupted work time. Choosing and designing your environment is not a luxury. It is one of the highest-leverage interventions available to any serious performer.

Application Across Domains

One of the book’s genuine achievements is demonstrating that the performance principles it identifies are not domain-specific. The stress-rest-adapt cycle applies to physical training, to intellectual work, to emotional development, to skill acquisition in any field. The role of purpose applies to every domain where sustained effort over time is required. The principles of focus and priming apply equally to athletic performance and to creative work. The dangers of overtraining and insufficient recovery apply to every system under stress, whether it is muscular, cognitive, or emotional.

This universality is both intellectually satisfying and practically empowering. It means that if you learn to manage the stress-rest cycle well in one domain, you have a transferable framework for managing it in others. The athlete who understands periodization — the systematic variation of training load over time to produce progressive adaptation without overtraining — has a model they can apply to their intellectual work. The writer who has learned to protect deep work time and manage cognitive fatigue has insight that applies to any demanding performance context they encounter.

Identity, Purpose, and the Inner Dimension of Performance

One of the more philosophically interesting threads in the book concerns the relationship between identity and performance. The authors observe that high performers typically have a strong sense of identity around their craft — they do not just do what they do, they are what they do, in the sense that the work is central to their self-understanding and their relationship to the world. This identity is both a performance resource and a vulnerability. As a resource, it provides intrinsic motivation that does not depend on external rewards or recognition. As a vulnerability, it means that setbacks — bad performances, injuries, career disruptions — carry an identity threat along with their practical implications, making them harder to process and recover from than they need to be.

The healthiest version of performance identity, the authors argue, is one that is committed without being rigid. You are a runner, a writer, a musician — and running, writing, music is central to who you are — but you are also a human being whose worth is not contingent on your performance level. When this distinction is clear, setbacks can be processed as information rather than as identity failures. When the distinction is not clear — when your entire sense of worth is tied to your performance — setbacks become catastrophic, and the fear of them distorts the very performance they threaten.

This connects to the broader point about purpose. The most resilient performers are those who understand why they do what they do at a level deeper than achievement. The runner who runs because running is how they connect to themselves and to the world will continue running through periods of poor performance and injury in ways that the runner who runs primarily to win races cannot. The writer who writes because writing is how they make sense of experience will continue writing through rejections and failures in ways that the writer who writes primarily for recognition cannot. Purpose that is rooted in the intrinsic value of the activity itself is far more resilient than purpose that is rooted in its outcomes.

Periodization: The Principle of Planned Variation

One of the most practically powerful concepts the book imports from elite sports science into the broader performance conversation is periodization — the deliberate planning of variation in intensity and volume over time, rather than maintaining a constant level of challenge. In athletic training, periodization means alternating between periods of high-intensity focused work and periods of lower-intensity recovery and rebuilding, with the cycles calibrated to produce peak performance at the right moments while maintaining long-term growth.

The application to intellectual and creative work is direct and underutilized. Most knowledge workers do not periodize their work. They maintain a roughly constant level of effort — perpetually at medium intensity, never pushing to true peak effort and never dropping to true recovery. This prevents both the peak performance benefits that come from genuine focused intensity and the adaptation benefits that come from genuine rest. The result is a flat performance curve — no burnout, but also no growth, just the steady mediocrity of the perpetually adequate.

Intelligent periodization of intellectual work means planning periods of intense focused effort — projects where you bring your full concentration and best work over a compressed period — and alternating them with periods of lower intensity that allow your cognitive systems to recover and rebuild. It means building genuine vacation time into your schedule with the same seriousness you would build recovery weeks into a training program. It means treating the day itself as a micro-periodization cycle: peak effort in the morning when cognitive resources are freshest, lower-intensity work in the afternoon, genuine mental disengagement in the evening.

Mindfulness and Performance

Stulberg and Magness give substantial attention to mindfulness — not in the popular sense of stress reduction or self-care, but in the more specific sense of the cultivation of non-judgmental awareness of present-moment experience. In performance contexts, this translates to the ability to be fully present with what is happening — to the physical sensations of effort, to the quality of focus, to the emotional states that accompany performance — without being controlled or distorted by the interpretations and stories the mind overlays on those direct experiences.

The research on mindfulness and performance is strong and growing. Athletes who practice mindfulness training show improved performance consistency, better management of performance anxiety, quicker recovery from mistakes, and more effective use of the stress-rest cycle because they are better calibrated to their own actual state. The same benefits appear in intellectual and creative performance contexts. The person who is present with their work — who is actually in the work rather than monitoring their work, judging their work, comparing their work to others’ — does the work better. The quality of attention matters as much as the quantity of effort.

One of the most practically actionable points about mindfulness in the book is the distinction between focusing on process and focusing on outcome. The performer who is focused on the outcome — on winning, on the grade, on the review, on the metric — divides their attention between the work and the anticipated judgment of the work, and both suffer. The performer who is focused on the process — on this stroke, this phrase, this argument, this step — directs their full attention to the only thing they actually control, which is what they are doing right now. The outcome, paradoxically, is typically better when it is not being watched too closely.

What Gets in the Way

The honest version of this book’s message includes an accounting of what typically prevents people from applying its principles, because the obstacles are real and worth naming. The first is cultural pressure — the glorification of hustle, the social penalties for appearing to rest, the status signals attached to visible exhaustion in certain environments. This is not just motivational. It is structural. If your workplace genuinely rewards visible effort hours over quality of output, applying the principles of intelligent performance will put you at odds with your environment in ways that have real professional consequences. Changing this requires either changing the environment or leaving it.

The second obstacle is impatience — the desire for faster progress than the stress-rest cycle reliably delivers. The adaptation process takes time. Supercompensation is not instant. The gains from intelligent training show up on a timescale of weeks and months, not days. Most people, most of the time, want results faster than the biology delivers them, and this impatience produces exactly the mistakes the book argues against: more volume, less recovery, shorter periodization cycles, insufficient patience with the process.

The third obstacle is the difficulty of monitoring your own state accurately. The research on self-assessment under fatigue is humbling: we are systematically poor at knowing how impaired we are, how fatigued we actually are, how much our performance has degraded from the baseline. The subjective experience of being fine and the objective reality of significant impairment can coexist without any felt discrepancy. This is why external feedback — from coaches, from objective metrics, from training partners — is so important in any serious performance context. The inner gauge is not reliable enough to navigate by alone.

The Bottom Line

The Role of Sleep: The Most Undervalued Recovery Tool

No discussion of peak performance is complete without a serious treatment of sleep, and Stulberg and Magness deliver one. The research on sleep and performance is perhaps the most unambiguous in the entire field: sleep is the most powerful recovery and consolidation tool available to any performer, in any domain, by a significant margin. During sleep — particularly during the deep slow-wave sleep phases that occur in the first half of the night and the REM sleep that predominates in the second half — the brain consolidates the learning and skill development of the preceding day. Memories are processed and organized. Motor patterns are optimized. Emotional regulation systems are restored. The physiological damage of the day’s exertion is repaired.

The consequences of chronic sleep restriction are severe and well-documented. Performance degrades on every measure. Decision quality falls. Reaction time slows. Creativity — which depends heavily on the associative thinking that REM sleep supports — diminishes. Physical recovery is impaired. Injury risk increases. And the subjective sense of impairment does not keep pace with the objective impairment, meaning that the chronically sleep-restricted person typically does not feel as bad as they actually are performing. This last feature is particularly dangerous: you cannot rely on feeling fine as evidence that you are performing fine when sleep is restricted.

Given this evidence, the persistent celebration of sleep deprivation in high-performance cultures — the entrepreneur who boasts about sleeping four hours a night, the athlete who trains twice daily without adequate sleep, the executive who treats eight hours of sleep as laziness — is not just personally destructive. It is a collective performance failure that produces worse outcomes than the alternatives. Protecting sleep is not a lifestyle preference. It is a performance investment with returns that exceed almost any alternative use of that time.

The Chronic Stress Trap and How to Escape It

Perhaps the most important practical contribution of the book for contemporary readers is its detailed description of the chronic stress trap and the path out of it. Chronic stress — the sustained activation of the stress response without adequate recovery — is pervasive in modern professional life, and it is the leading cause of the burnout that is epidemic in high-performance environments. The physiology of chronic stress is well-documented: elevated cortisol suppresses immune function, disrupts sleep architecture, impairs memory consolidation, degrades prefrontal function, and eventually produces a generalized state of exhausted depletion that is experienced as burnout.

The trap is that the chronic stress state creates its own obstacles to recovery. Cortisol disrupts the sleep that is the primary recovery mechanism. The psychological vigilance of chronic stress makes it difficult to mentally disengage even when physically at rest. The habits of overwork become entrenched. And the cultural environments that produce chronic stress typically do not provide any signal that the state has become pathological — exhaustion is the badge of honor, not a warning sign.

Escaping the chronic stress trap requires more than incremental adjustment of work habits. It typically requires a deliberate and sustained recovery period — several weeks of significantly reduced stress load — to allow the physiological and psychological systems to normalize. This is the equivalent of the extended deload period in athletic training: you cannot simply start inserting more recovery days into an already overloaded schedule. The underlying baseline needs to be reset first. Stulberg and Magness are clear that this is not optional. The person who is in genuine burnout territory and continues to push rather than recovering is not demonstrating resilience. They are depleting a reservoir that does not have unlimited depth.

Mastery as a Long Game

The final lens through which the book’s principles become most clearly coherent is the lens of mastery — genuine, deep, years-in-the-making mastery of something that matters to you. The stress-rest cycle, properly managed and consistently applied over years, is the mechanism by which mastery happens. There is no shortcut. The research on deliberate practice, on expert performance, on the development of elite skill — across every domain that has been studied — consistently shows that the path to mastery is long, measured in years and decades rather than weeks and months, and that the quality and consistency of the process over that time is what separates those who achieve genuine mastery from those who plateau.

This is both a humbling and a liberating realization. Humbling because it means that impatience is structurally incompatible with mastery — you cannot rush the adaptation process. Liberating because it means that the people who achieve mastery are not, for the most part, genetically superior to those who do not. They are people who managed the process well — who maintained the right balance of challenge and recovery, who sustained their purpose through the long middle sections of the journey when progress is slow, who built the environment and relationships that supported sustained high-level practice. These are things that can be learned and practiced. They are skills, not gifts.

Peak Performance is one of the most practically useful books in the performance literature, precisely because it refuses to separate the physical, cognitive, and psychological dimensions of human functioning. It treats performance as a whole-system phenomenon and offers whole-system principles for improving it. The stress-rest-adapt framework is both scientifically grounded and immediately actionable. The treatment of purpose is more serious and more sophisticated than the usual motivational treatment of the topic. The cultural critique of hustle culture is well-argued and necessary.

Read it slowly enough to actually think about how the principles apply to your specific situation. The book is organized as a series of principles rather than a prescriptive program, which means the work of application falls to you. What is the balance of stress and recovery in your current practice? Where are you undertrained and where are you overtrained? What is the purpose that your performance is in service of, and how clearly can you articulate it? What does your environment support and what does it work against? These questions, asked honestly and answered carefully, are the beginning of the kind of intelligent performance that the book is describing — not exceptional by the standards of genetic lottery or extraordinary circumstance, but exceptional by the standard of what you are actually capable of, when your biological and psychological processes are working with you rather than against you.

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Author: Brad Stulberg
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Brad Stulberg

RAD STULBERG researches, writes, speaks, and coaches on health and human performance. His coaching practice includes working with athletes, entrepreneurs, and executives on their mental skills and overall wellbeing. He is a columnist at Outside Magazine and has written for The New York Times, New York Magazine, Sports Illustrated, Wired, Forbes and The Los Angeles Times. Previously, Stulberg worked as a consultant for McKinsey and Company, where he counseled some of the world's top executives on a broad range of issues. An avid athlete and outdoor enthusiast, Stulberg lives in Northern California with his wife, son, and two cats. Follow him on Twitter @Bstulberg and learn more at www.bradstulberg.com


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